Ecommerce Development
Kiddies Motors
Ride-on cars and kids' vehicles, sold to parents who are comparing on price and delivery.
- Sector
- Retail · Toys
- Services
- E-CommerceWeb DesignSpeed Optimisation
- Live site
- On request
The brief
What the project had to solve
This is a category where the customer is usually deciding between several near-identical listings on several near-identical sites. The site has to answer price, delivery and legitimacy before anything else.
So the storefront leads with clear pricing, filterable product categories, and the reassurance signals that decide a purchase at this price point.
- 1
Price visible before the click
Shoppers comparing across tabs will not click into a product to find a price. Every card carries it, with sale flags where they apply.
- 2
Filtering that matches how parents shop
By vehicle type rather than by manufacturer, because the decision usually starts with what the child wants, not a brand.
- 3
Tracking as a top-level route
Order tracking sits in the main navigation, which cuts the most common post-purchase support enquiry off at the source.
Free consultation
Let's talk about what your website should be doing for you
Tell us where you want the business to go. We will tell you honestly what it would take to get there - no obligation, no hard sell.