E-commerce
The gap between a store and a profitable store is the checkout.
Most e-commerce advice is about getting more visitors. The cheaper win is usually further down: a product page that answers the real objection, a checkout that does not lose a third of its carts, and a basket value that climbs without a single extra ad.
What you get
Three things change.
Higher conversion rate
Product pages, filters and checkout rebuilt around how people actually decide - tested, not guessed.
Larger average order
Bundles, thresholds and post-purchase offers that raise basket value without discounting your margin away.
Fewer abandoned carts
Shipping costs shown early, guest checkout, local payment methods and recovery flows that run themselves.
Included
Everything in scope, written down.
No line item appears on an invoice that was not on this list first.
- Shopify, WooCommerce or custom headless build
- Product page and checkout conversion optimisation
- Multi-currency and multi-region setup for UK, US, EU and AU
- Payment gateway, tax and shipping configuration
- Product feed setup for Google Shopping and Meta
- Abandoned cart, welcome and post-purchase email flows
- Migration from an existing platform with redirects and rankings preserved
- Speed work - image pipeline, lazy loading, script audit
How we do it
The order matters more than the effort.
Doing these in the wrong sequence is why most projects of this kind underperform.
- 01
Find the leak
Funnel analysis and session recordings to locate exactly where revenue is lost. Usually it is not where the owner expects.
- 02
Rebuild the money pages
Product, collection and checkout first. These three decide the outcome.
- 03
Raise order value
Bundling, thresholds and cross-sell logic built into the flow.
- 04
Test and iterate
Structured tests each month. We keep what wins and revert what does not.
Proof
E-commerce we have delivered
Questions
E-commerce, answered.
Still unsure about something? Ask us directly - you will get a straight answer, not a sales pitch.
Shopify for most brands - it is faster to launch and cheaper to run. Custom or headless when you have unusual catalogue logic, heavy traffic, or need a storefront your competitors cannot copy. We will tell you honestly which one you need, including when it is the cheaper option.
Yes. Migrations are a defined process here: full URL mapping, 301 redirects, structured data carried across and rankings monitored daily for the first month.
Yes - multi-currency pricing, local payment methods, regional tax rules and country-specific shipping are standard on international builds.
Often paired with
Free consultation
Let's talk about what your website should be doing for you
Tell us where you want the business to go. We will tell you honestly what it would take to get there - no obligation, no hard sell.